# Roommates, one of the things we know right now is that celebrities love to add their personal brand to their resumes. And the legendary Jada Pinkett Smith is up to date. Recently, it was announced that Jada has officially launched its own sustainable personal care brand available in one of the country’s most popular retail chains … Target!
@People reports that they will follow Jada Pinkett Smith Social media, And you know she often shares her cosmetology routine, along with a selfie of her perfect, shiny skin. That’s why creating her new beauty brand is perfect. “Hey Humans” is Jada’s sustainable personal care line inspired by children Jaden (22) and Willow (20). The line is described as affordable and 99% plastic free and is currently available for purchase at all Target stores.
Initially, “Hey Humans” offers four products of your choice, including body wash, body lotion, natural deodorant, and toothpaste. Gender-neutral personal care lines are packaged in aluminum and paper because they are recyclable materials that help reduce carbon dioxide emissions and prevent plastics from cluttering the ocean.
Talking about her decision to create the “Hey Humans” line, Jada Pinkett Smith said:
“What really inspired me was my kids, Willow and Jayden, who educated me about the need to really change habits in the environment and the way we consume. I love personal care. I’m addicted to beauty, but recently I was worried about packaging and wondered, “What can I do in this space?” We wanted to find a way to create a more sustainable package, starting with the products we use every day, such as toothpaste, deodorants and body wash. “
She continued to share more about why she wanted to make sure her product line was environmentally friendly. “I’m an old school, I’m really, so all these are very new to me. I’m on a journey in that I’m educated and playing my part in how to participate in the sustainability movement. It’s out. We’re always talking about “saving the earth.” After all, it really is about how we maintain humanity. “
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Jada Pinkett Smith launches targeting sustainable personal care line “Hey Humans”
Source link Jada Pinkett Smith launches targeting sustainable personal care line “Hey Humans”