Hotels have been a cornerstone of the hospitality industry since their invention. However, a modern hotel is much different than hotels were a century ago.
For starters, hotels are much larger today than they ever were. They also offer a lot more services. Therefore, managing a hotel is a daunting challenge and the reason why hotel managers earn so much.
You need to be flexible and have the ability to multitask to manage a hotel effectively. It is your job to ensure that your staff and customers are happy when managing a hotel which is quite difficult.
The following are some tips that can make hotel management easier:
1. Know Your Staff
If you want to manage a hotel effectively, you must comprehensively understand what each department and employee in the hotel does. The best way for you to do that is to spend at least one day doing every task that is done in the hotel. From spending time at the front desk to cleaning the rooms, you should do it all.
Doing so will give you a better perspective of what the little details of running a hotel entail. You will not only appreciate the work that your staff does, but it will give you a better ability to manage the day-to-day business of the hotel.
A hotel manager must have hands-on knowledge, unlike managers of other businesses. You also must have the support and respect of your staff to manage a hotel efficiently.
2. Delegate Tasks
You would be quickly overwhelmed if you tried to handle most of the tasks of running a hotel. Therefore, if you want to make your job easier, you should learn and become good at delegating tasks.
Every hotel has different departments, including the front office, laundry services, room services, kitchen department, and security. It is your job as the hotel manager to supervise all the departments; hence you will be delegating tasks to the head of each department.
Set up a chain of command in which the staff report to their department heads, and they in turn report to you. It would be best if you met the various department heads daily to discuss the day’s work.
As a manager, you have an oversight role and thought you should know what each role in the hotel entails, and you should not be heavily involved in them. Being a manager means trusting your employees to do the job that you assign to them.
3. Hotel Management Software
Technology now plays a crucial role in all facets of our lives and more so in business. Tech solutions make your business more productive by allowing you to run it more efficiently.
Software, in particular, makes business and work processes much more streamlined and easier to handle. If you want to have an easier time managing a hotel, you should consider hotel management software. The software will help you run most aspects of the hotel and incredibly lighten your load.
Automation of the hotel processes will especially benefit you and your staff as it makes operations quicker and more efficient. You should evaluate the many hotel software out there and find the one that best suits your specific hotel.
4. Focus on Leadership
Yes, management is in the title and job description of a hotel manager, but you are not a very good hotel manager if all you are doing is managing. It is essential that you are a leader too, which will make managing your hotel much more straightforward.
A leader is proactive and takes action instead of waiting to respond to disasters as they appear, which are many for a hotel manager. Leadership will also allow you to maintain the hotel’s ‘big picture’ in mind instead of getting bogged down by the details.
Your staff looks to you to set the example and not just give them instructions or reprimand them when they are wrong. If you are a good leader, the hotel staff will do just about anything for you, which will make your job very easy.
A hotel is a business like any other. Hence, you have to market it if you want to have a regular supply of paying customers and cash flow. Bringing in new business for a hotel is often much harder than it seems. However, it will make your job as a hotel manager relatively easy if you can get it right.
Therefore, you need to come up with marketing strategies that will keep traffic high. It would be best to plan your marketing strategies as early as you can, as doing so will allow you to evaluate and test them. You can find what works and what does not and adjust accordingly.
In the digital age, digital marketing is essential for a hotel. Your marketing strategy will have to include content marketing, Search Engine Optimization (SEO), and social media marketing.
A relationship with event organizers and other individuals that can bring business to your hotel will be crucial. A well-marketed hotel is often a successfully run hotel.
6. Accept Feedback
The hotel guests are the most vital aspect of your business as a hotel manager, and as they say, ‘the customer is always right.’ The guests are the best judges of the quality of the hotel, for the most part, and you should listen to what they have to say if you want to be a good hotel manager.
Therefore, you should get into the habit of talking to your hotel guests during their stay and as they checkout. Listen to both their complaints and their compliments. Be proactive and give them surveys that will offer valuable feedback on your performance.
Would you please take advantage of any interactive platform such as social media or hotel management software to communicate with guests even after leaving? Make the necessary adjustments, and your job as a hotel manager will be quite pleasant.
In conclusion, managing a hotel is one of the most challenging jobs one can have. You are not only overseeing the staff but also the guests and business processes of the hotel. The above tips should help make your job easier, but the key is to keep learning. If you are open to feedback, your life as a hotel manager will be easy.