Reunion, it feels very good.
You need to forgive many of the fishermen who started singing catchy refrains from the Peaches & Herb song “Reunion” in July.
This year’s International Sports Fishing Trade Convention (ICAST), the world’s largest sports fishing trade show, celebrates its return to a face-to-face convention in Orlando after being virtualized in 2020 due to a coronavirus pandemic. ..
It is no exaggeration to say that industry leaders and manufacturers are excited. In the world of fishing gear, it’s like someone postponing Christmas.
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What’s the latest in fishing rods, reels, tackles and accessories?
ICAST connects buyers and sellers with manufacturers of everything in the fishing industry, including fishing rods, reels, hooks, lines, coolers and kayaks, apparel, electronics, accessories, sunglasses, gadgets and gizmos.
Annual conference American Sports Fishing AssociationWill be held at the Orange County Convention Center from July 20th to 23rd.
“It’s not too much to overemphasize the value of seeing and trying out a product in real time,” said Glenn Hughes, president of ASA. “In these environments, we build relationships, share ideas, and work together to improve the industry.”
Just a few of the numbers expected for the next show of the year:
- 1,300 buyers
- 500 independent retailers
- 200 wholesalers
- Represented by 42 states
- Represented by 14 countries
The floor of the convention center is lively. Millions of dollars in sales are negotiated. In addition to the latest innovations in the fishing industry, arrangements are made to bring your favorite brands that anglers trust and love to your local neighborhood bait and tackle shops, or your favorite large outdoor retailers.
The highlight of the annual ICAST is New product showcase. More than 1,000 new products from more than 300 companies are exhibited in 30 categories.
Media and buyers can tour the showcase within the first 24 hours and vote for the best and best products for the fishery. During this time, exhibitors and company representatives are not allowed in the showcase. One product was selected as the “Best in Show” at the award reception on the second night of the conference.
Although winning an award does not always lead to sales, manufacturers can usually make a valuable impression on social media from influencers and industry representatives.
Carrie Graves, vice president of sales for reel maker Yamato, said, “Given everything I’ve experienced over the past year, it’s a great place to reunite with customers, friends and representatives across the sport fishing industry at ICAST. No opportunity. 2021. “
Blue Economy Benefited from Coronavirus Pandemic
The entertainment fishing industry is in a good location. The pandemic stagnated several sectors of the US and global economies, but recreational fishing actually benefited. People cured cabin fever by spending more time outdoors, on the water, and nearby.
The marine economy contributed $ 397 billion to gross domestic product in 2019. Report released on June 8th By US Department of Commerce And that National Oceanic and Atmospheric AdministrationThe so-called “blue economy” grew 4.2% faster than the 2.2% growth recorded by the country’s economy as a whole.
Tourism, recreation and recreational fishing are the largest segments, amounting to $ 235 billion. Florida alone has more than 2,200 miles of tidal coastline and 7,500 lakes and rivers. Recreational fishing contributes $ 13.8 billion to the economy..
Technology, social media, disposable plastic solutions
I will be attending ICAST for the first time since 2017. I can’t wait to walk down the aisles on the convention floor to see what hundreds of exhibitors are offering.
What I enjoy most is seeing how technology makes fishing a better experience for anglers. Thanks to today’s electronics, the 1990s look like stone-era equipment. Reels are made of lighter and more efficient materials, making them more durable. The rod is stronger and lighter. The lure is more realistic.
One of the problems that is currently facing corporate leaders is disposable plastic waste. I’m interested in seeing what companies are doing to reduce packaging and develop products that are biodegradable and less harmful to the environment.
I’m also curious about how the explosive growth of social media is being used to promote and market products, and what the crazyest lures a company has created. I’ve seen ducks, mice, and even spider-like lures, so I just wonder what’s next.
Will any of these new lures, rods and reels, sunglasses, electronics, or gadgets help you catch more fish? Many of you already know the answer to this question.
Ed Killer TCPalm outdoor writer.Sign up for him and other weekly newsletters profile.tcpalm.com/newsletters/manageTo interact with Ed, make friends with him on the following Facebook page. Ed KillerFollow him on Twitter @tcpalmekiller Alternatively, send an email to email@example.com.
Orlando’s largest fishing gear trade fair
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