Sports

PlayUp plugs into Paysafe integrated payment technology

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Paysafe, Professional payment platform partners with online betting and technology companies PlayUp, The latter is plugged into Paysafe’s integrated payment technology. The move provides players in New Jersey and Colorado with all the payment methods they prefer, while at the same time. Access to income, Paysafe’s marketing technology and service provider.

After launching in Colorado in March and recently entering the Garden State in the context of a partnership with the NHL New jersey devils, PlayUp connected to Paysafe through a single streamlined integration. This provides a comprehensive suite of deposit options for players to bet on their site or mobile app.

Payment methods range from traditional credit and debit card payments processed through Paysafe’s gateway to alternative payment methods such as Skrill USA Digital Wallet and paysafecard and Paysafecashe Cash solutions.

Through either digital wallets or ACH bank transfers, customers now have access to the full range of quick and convenient payment options for winnings. According to a Paysafe Q4 2020 survey, online sports bettors in the United States prioritize fast, frictionless payments over promotional offers and other competitive features when choosing a sportsbook. ..[1]..

By meeting this consumer demand, Paysafe helps strengthen the acquisition and retention of branded players.

PlayUp also promotes player acquisition by launching affiliate programs using Income Access affiliate software. With the support of Income Access affiliate marketing experts, sportsbooks receive strategic guidance and plug into an extensive affiliate network as sportsbooks expand beyond Garden State and Colorado to other US markets. Further optimize player acquisition. The PlayUp Affiliate Program will be launched in the second half of the fourth quarter.

Zack CutlerPaysafe, CEO of North American iGaming, said: “We are pleased to partner with PlayUp for launch in New Jersey and Colorado. This is an exciting opportunity to provide advanced support to brands that already have a global presence.

“We are confident that the combination of an integrated payment solution focused on streamlining the payment experience for operators and their customers with affiliate marketing support from Income Access will amplify the success of PlayUp in the US market.”

Dr. LyramintusThe CEO of PlayUp USA commented: “As a premium brand entering a highly competitive market, it is very important that we partner with leading world-class suppliers. Paysafe not only meets regulatory and compliance standards, but is also simple and secure. It is important to provide our customers with a secure payment gateway. “



PlayUp plugs into Paysafe integrated payment technology

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