Stella McCartney dabbles in art at eco pioneer Paris show

Paris – For Stella McCartney, who unveiled her art-infused spring collection at Paris Fashion Week on Monday, it was as much an art fair as a fashion show.

Iconic Japanese contemporary artist Yoshitomo Nara collaborated on a design exhibited at the Pompidou Center Museum of Modern Art in Paris, while art megastar Jeff Koons casually stopped by to say ‘hello’ to McCartney’s post-show, creating a global stared at her comically in his famous atelier. Sculpture by Constantin Brancusi.

The exhibit also pioneered the use of recycled cotton.

Highlights from the Spring/Summer 2023 collection include:

Stella gets artistic

The yellow, red and blue carpeted runway dazzled VIP guests at McCartney’s show held in the outdoor courtyard of the Center Pompidou in Paris. The set was created to pay homage to the museum’s famous color and structuralist look.

This exuberance continued with a typically fluid and sporty spring fare, with moments of bright color.

This season, chic garments like a bias-cut asymmetrical white minidress and a tight pink scuba top with a scooped side silhouette became the canvas of Nala’s vivid imagination.

In front of them, a Japanese artist had created a striking image of a big-eyed girl and children in animal costumes – which the house described as “ominous.”

The most fun looks were all-out colors, including a stiff-looking chalky yellow scuba top and pants look accessorized with bouncy black flip-flops and a bulging handbag.

It matched the bright yellow catwalk beautifully, and the fashion insider reached out for the camera.

Recycled cotton made by ECO-MCCARTNEY

Backstage after a brief farewell to Beatles father Paul McCartney, Stella said she was “overjoyed” that this spring’s collection set a house record for being 87% sustainable. rice field.

“It’s the most sustainable ever. I hope it didn’t sacrifice anything. It shouldn’t look sustainable at all — it should still look luxurious,” she said amidst champagne pops. I said to a group of editors who nodded in agreement.

Since her home was bought by luxury giant LVMH, McCartney has lobbied for eco-consciousness within the company. This season, one of the results appears on the runway. The designer said LVMH paid for her three-year pilot to produce regenerated cotton grown in a way that preserves the health of the soil.

She said the process “captures the carbon in the soil” and “encourages nature instead of destroying it with pesticides.”

McCartney elaborated on his role as an advisor to the world’s largest luxury group, describing it as having a “positive impact.” In particular, CEO Bernard, who had Arnault in the front row, could see the success of eco-friendly ready-to-wear up close.

“He’s not stupid. It filters,” she said. visually. ”