There are few industries that are as rewarding to work in as the wellness industry, and dietary supplements make up a significant portion of that market. With people more interested than ever in being proactive about taking care of themselves, it’s the perfect time to get into the business. There are so many different types of supplements, you can choose an issue that’s close to your heart and work to develop products that can help address it. However, it can be difficult to get started, and many people don’t know much about what goes into creating a supplement line. If you want to learn more about the industry, read on to find out how supplements are made.
How are supplements made?
Anyone interested in getting involved in the supplement business will likely need a supplement manufacturer. It’s important to look for a reputable manufacturer, as there’s no replacement for providing a high-quality product to your customers. Make sure you look into a manufacturer’s operating capacity and equipment capabilities so you can be sure that they’ll be able to handle your order. There are also different supplement formats, so it’s a good idea to decide what product formulation you’re interested in. Capsules and gummies are often the most popular with consumers, but softgels, tablets, and powders are also great options for filling out your product line.
Even if you aren’t manufacturing your products yourself, it’s a good idea to learn a little bit about how supplements are made. Vitamins and nutrients are usually first extracted from plant and animal products in a lab. These ingredients are typically quarantined and tested for safety first. The process of creating the product itself depends on the formulation you choose, but most often, your manufacturer will provide a pilot batch of your product for you to test.
Once you’ve approved the product, the manufacturing company can begin the production run. This is when your products are actually created. After being created, products then must undergo rigorous testing. What kind of testing is required depends on what type of product it is. For example, anything with an expiration date must undergo stability testing, while any capsules or tablets require dissolution testing. When your finished products pass these safety tests, you can focus on packaging and sales.
What should you know about the wellness industry?
It’s important to keep in mind that if you’re starting a supplement business, you should be clear about your company’s goals. Consumers are increasingly likely to purchase products from brands they feel are purpose-driven and share their values. Supplements present a unique opportunity to make a positive change and inspire people who want to improve their overall wellness.
You should also be proactive about educating your customers. Teach them more about what your supplements are made of, what they can do, and present the science behind them in an accessible and readable way. Make sure you remind them that it’s always best to consult a doctor before adding a new product to a daily routine. A doctor can explain how it may affect any health conditions they have or interact with medications they’re currently taking.
As you can see, there’s a lot that goes into creating your own supplement line. Choosing the right manufacturer is essential, so make sure you do your research to ensure you’re working with a company that can meet your company’s needs. The manufacturer will take the hard work off your plate, and you can focus on building other aspects of your business. A mission statement should be one of your highest priorities, as there are few things that are better for business than earning customer loyalty with a positive and empowering message. No matter what approach you take, the best place to start is by finding a quality supplement manufacturer.