The COVID-19 pandemic is more than a health crisis. It also threw supply chains and distribution networks into disarray, forcing manufacturers, retailers, and consumers to make some enormous adjustments. As it turns out, our way of manufacturing and distributing consumer goods was more vulnerable than we’d expected.
Imageneria has a better way. The pioneering online platform launched its second phase of operations in December 2021, enabling sellers to turn 3D printable files of lifestyle products into NFTs. From there, consumers may control the entire production process using their own 3D printers, or order physical items to be manufactured by one of Imageneria’s partners and shipped to their homes.
This approach unites the NFT and cryptocurrency markets with the broader market for tangible consumer goods, adding value to each. Imageneria is poised to upturn our idea of how products are designed, built, and delivered. Let’s look at how it promises to do so.
What is Imageneria?
Imageneria launched on November 17, 2021 as a carefully managed platform for selling and buying high-quality 3D-prinatble files. Some of the world’s most talented artists contributed to its initial collection of more than 300 files. Each file can be turned into an NFT and sold as a unique item, or used to create physical items on any suitable 3D printer.
NFTs are no longer simple graphics files whose value fluctuates with the collectibles market. They are works of art in and of themselves and the custom blueprints from which unique lifestyle items can be produced and used. That’s the first revolution introduced by Imageneria. It won’t be the last.
The platform directly supports additive manufacturing, allowing a growing number of manufacturers to produce physical items from 3D printable files hosted and traded on Imageneria. NFT conversion allows designers to retain full ownership of their files if they so choose, and to use them to produce physical items for sale on demand. The same technology enables buyers of NFTs to secure sole manufacturing and distribution rights to the physical items they produce, opening the door for a new generation of lifestyle entrepreneurs operating at any scale.
Smarter, Faster, Greener
The UN’s Sustainable Development Goals have guided Imageneria’s developers from day one. On-demand production means less waste, no warehousing, and more efficient delivery. Compared to lifestyle products manufactured and delivered the traditional way, items produced on Imageneria can have 2%-3% the overall environmental impact.
This efficiency and environmental friendliness extends to a huge range of consumer goods, from fashion and jewelry to household items and sporting goods. In each of these areas, Imageneria supports consumer choice by putting designers, manufacturers, and buyers directly in touch with each other. The voice of the consumer now has a place in the ideation and prototyping stages, and developers can orchestrate their own distributed-manufacturing schedules.
It took a global crisis to reveal the cracks in our manufacturing and distribution systems. Imageneria is ready to step up with a better way of doing business.